The 2026 Global Cross-Border E-Commerce Trade Expo concluded on July 14 at Hangzhou International Expo Center. The 7-day expo attracted 129,000 professional visitors with on-site transactions reaching 2.38 billion yuan, both record highs.
Themed "Digital Trade, Global Connection," the expo covered 70,000 square meters with 3,200+ enterprises from 50+ countries, covering the full cross-border e-commerce chain.
Over 200 special events were held, including platform summits and emerging market forums, with leaders from Amazon, AliExpress, Shopee, and TikTok Shop sharing latest policies.
Notably, an "AI + Cross-Border E-Commerce" zone was established for the first time, showcasing intelligent product selection, AI translation, smart customer service, and automated marketing.
Hangzhou is accelerating its development as a global digital trade center.