The 2026 National Finished Shoes (Wenling) Ordering Fair concluded after 3 days, with transactions reaching nearly 500 million yuan and 32,000 professional visitors.
Themed "Quality Wenling, Shoes Around the World," the fair covered 30,000 square meters with 500+ shoe enterprises and 2,000+ purchasers.
Wenling is an important shoe production base in China with a complete industry chain, producing over 1 billion pairs annually. The industry is accelerating transformation from OEM to independent brands.
Multiple enterprises released 2026 autumn/winter new products covering sports shoes, casual shoes, leather shoes, and children's shoes. Smart wearable shoes and eco-material shoes became highlights.